The Sustainability Revolution
Where sustainability and profitability both thrive
Saving the planet is the biggest business opportunity of the 21st century – it will drive the greatest creation of value since the Industrial Revolution.
It’s time for a new revolution — a new business model that creates value by solving some of the greatest challenges facing humanity.
The Industrial Revolution ushered in the greatest period of value creation in human history. Ingenuity, innovation and a seemingly inexhaustible supply of workers and cheap energy fueled population growth, economic prosperity, and well-being for much of the world. But the value created by the Industrial Revolutions came at the expense of the planet. We’ve depleted its resources and polluted its atmosphere, oceans, freshwater and lands with waste. Today we’re using the equivalent of almost two Earths to provide the resources we use and absorb our waste.
Number of planet Earths we need
The bottom line: We are on an unsustainable path.
The Fourth Industrial Revolution is fueled by digitalisation and connectivity, both of which are essential to empower the sustainability revolution. R-evolution, powered by Hexagon, is taking an active part in the sustainability revolution — leading a charge straight through the impasse of inertia, challenging assumptions and laying the framework for a new business model that profitably solves the world’s greatest environmental problems.
Revolutions are the great turning points of history, transformative events that seek to change a nation, a region or society — and in some cases — the world. They are never incremental, sporadic or inconsistent. They are the epitome of commitment, belief and action. Revolutions are fast-moving — in a very short time they can bring about significant change and upheaval.
Planet – it’s time to give back to the planet we all take from
Humans are the great creator, but also the great destroyer — it’s mankind that creates a lot of fascinating things on this planet, but it’s also mankind that destroys the planet in the process of doing so. Sustainability makes good business sense, and we're all on the same team at the end of the day.
People – saving the Earth is a responsibility we all share
We are who we’ve been waiting for. People are the solution to the problem. This is our revolution. What we do now and in the next few years will determine the fate of the next few thousand.
Profit – profitability and sustainability can go hand in hand
“Contrary to popular belief, we do not face a choice between economy and ecology. It is often said that protecting the environment would constrain or even undermine economic growth. In fact, the opposite is true: unless we protect resources and the earth's natural capital, we shall not be able to sustain economic growth.” Kofi Annan, Secretary General, United Nations, 2000
Cost of not acting on climate change (USD)
The costs of the status quo keep rising; the costs of sustainable alternatives keep declining.
According to the most authoritative research to date, the world economy could save 26 trillion (USD) through a global shift to a sustainable economy. Conventional wisdom says that cleaning up our planet is expensive — that it costs more than the status quo.
The costs of doing nothing are already piling up. And by unleashing Hexagon’s technologies that drive productivity and quality while reducing waste, we will disrupt the status quo with sustainable, scalable solutions.
Time is running out. By 2050, on our current course, extreme damages from future climate change will be locked in. If we aren’t on a sustainable trajectory by 2030, limiting global warming to 2 degrees Celsius — the common international target — will be rendered impossible.